Customer Service is obviously an important aspect of business, but we can learn from other customer service industries including one Huffington Post contributor who shared her experience working in a hospital caring for patients. Susan Kerr offers key takeaways from her time spent in hospitals which fall in line with how businesses should communicate and treat their customers.
In the updated technological world, there is now a fine line between clever and creepy, in terms of customer service. In today’s business world, technology allows companies to have instant access to countless facts about actual and potential customers, all in a moment’s notice. However, some companies can overuse this capability, according to an article recently completed Forbes.
There’s no question about it. The relationship between your business and your customer base is a company’s top priority. Great customer service is more than just building positive and meaningful relationships between your business and its customers. Developing customer loyalty should be your company’s focus. According to entrepreneur.com, a recent study showed that 89% of customers ceased working with businesses after encountering poor customer service. In order to gain customer loyalty, focus on customer engagement and monitoring their responses to your products and services on a regular basis.
In the following article, Executive Financial Enterprises discusses recent advice for female entrepreneurs from Entrepreneur.com.
Owning and successfully running a business requires more than simply funding. A business owner must be a leader and a believer in what he or she does. This is especially true for female entrepreneurs who must compete with other CEOs and founders in today’s tough economy. As a female businesswoman, you have to stick to your idea and never lose confidence in the principles you initially believed in when starting your business. You must be confident in yourself, while also asserting confidence to the outside world. In particular, female entrepreneurs need to be fearless and focused on their immediate and long-term business goals.
A few tips for female entrepreneurs from a recent Entrepreneur.com article include:
Always exhibit confidence. Know that, above all else, you believe in your company’s goals and its business model. Displaying constant confidence and enthusiasm to your employees and clients will only generate more business growth and success. You want your employees especially to adopt your positive, confident energy and attitude.
Build a team to compensate for your weaknesses. Nobody blames you for not being an expert on absolutely everything when it comes to your business. Putting every aspect of the business on your shoulders won’t do you any good in the long run. Instead, hire employees based on your weak spots. If you have a skilled and prepared team surrounding you, your business will have a strong foundation and ultimately more opportunities for growth.
Thicken your skin. Let’s be honest. It takes years or even decades to build a business from the ground up. At first, you may not see much in terms of financial returns. This for no reason gives you an excuse to back out or lose faith in the potential growth and success of your business. Your business might suffer financially in the beginning stages, but sticking to your model will only pay off in the end. Toughen up and have belief in what you started.
Be prepared. Before making the decision to start a business, research what types of companies and/or products are already available. Research is mandatory and by all means necessary. Figure out what your clients want ahead of time and, if need be, shape your business model around the client base you intend to target.